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Posts tagged toyota

Need For Speed World races its last warm-up lap in a stress test

Need For Speed World is preparing for starting flag! Today and tomorrow, the developers of this highly anticipated action MMO are rounding the final lap with a stress test. And you are invited! This free-to-play action-racing persistent world closed its beta last week with high marks among fans,...

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Scion car prototypes to be drivable in There

Toyota-owned car manufacturer Scion has enjoyed a fruitful partnership with virtual world There. The company operates a virtual nightclub shaped like existing Scion car models. According to virtual worlds blog Worlds in Motion, the company has now decided it likes this kind of marketing so much...

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Car offered as prize in CoX machinima contest

After a tense week of mounting expectation, in which we waited for the promised big news to hit the City of Heroes multimedia forums, the Toyota Matrix Machinima Contest has just been announced. Contestants are asked to put together a video using City of Heroes and/or City of Villains, in which the...

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Marketing in virtual worlds: which company gets around the most?

These days we're becoming used to seeing advertising pop up in all aspects of daily life. A lot of the free games out there are only free because of the deals that have been made with various marketing companies. To get a good overview of the advertising in virtual worlds, Kzero created a table...

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The Second Life Philip Linden/Gavin Newsom Fireside Chat, part 2

This is the second of two parts to the Fireside Chat between Second Life's Philip Rosedale (aka Philip Linden) and San Francisco Mayor Gavin Newsom at the New Globe Theater, a meeting held and sponsored by Millions of Us, a metaverse development company (MDC), with Reuben Millionsofus as...

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NFL Rush Zone: Is it a MMOG?

Whoa, wait a minute. Exactly why am I covering this on Massively? This looks like an overrated cartoon avatar enabled chat room with a few mini-games thrown into the mix. Oh look, it is -- but what makes it stand out from the crowd is that the game has an area for each NFL team (visual chat rooms),...

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