Posts tagged lightspeed 
Behind the Mask: The responsible microtransaction
It's no surprise to anyone that I am a pro-microtransaction gamer. Microtransactions make lots of money for the publisher and focus more on pleasing the game's core audience instead of relying on the silent majority of its subscriber base. However, microtransactions can quickly feel like ...
"Free-To-Play" model pulls in a dollar per user in the west
One dollar per user per month may not sound like a huge revenue for any game, but when you start thinking in the terms of the user base of games like Habbo Hotel, Club Penguin and RuneScape you start to realize how much a dollar is really worth. Lightspeed, a venture capital firm, recently did a few ...
MapleStory reaps over $29 million in U.S. virtual item sales
2007 proved to be a good year for Nexon in the United States, particularly with its free-to-play MapleStory. The Wall Street Journal (subscription required) reports that the although the game has 85 million users worldwide, only 5.9 million of them are U.S. players. Given the relatively small ...
