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Posts tagged business-model

Blizzard 'exploring' microtransactions in World of Warcraft

Microtransactions are nothing new for World of Warcraft, but the game has never had an actual in-game store. You've had pets and mounts that toe the line, but the line still existed. Then a bit of datamining turned up an experience boosting item that looked as if it might be tied to an in-game stor...

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Guild Wars 2 might never have an expansion [Updated]

Whether or not you like the "Living World" style of Guild Wars 2, you may very well see it as a long-running prelude to a full expansion. ArenaNet's lead content designer Mike Zadorojny recently went on record puncturing that particular balloon, saying that if the team manages these updates correct...

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Browser game market in China 'booming'

If you love to hate on browser-based MMOs and feel as though their time has passed, China might like to have a word or two with you. Sales of browser-based titles in the country have risen substantially in the past two years, increasing 46 in 2012 according to a Taiwanese games company president, w...

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How freeloaders help free-to-play games succeed

Do those scruffy-looking nerfherder freeloaders (like many of us here at Massively) actually contribute value to an MMO? A new article at Gamasutra argues that yes, they do, and in fact are necessary to a free-to-play game's monetary success. "If you are going straight after this demographic a...

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Age of Wushu's free-to-play model detailed

Age of Wushu is launching for keeps on April 10th, so get your wallets ready! Or, well, don't. Age of Wushu will remain free-to-play at launch, with no box price or subscription fee. You'll have full access to combat, locations, stories, trading, guilds, and all other experiences without paying...

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Scott Hartsman pontificates on the future of MMOs

We hadn't heard a peep from Scott Hartsman after he left his position as executive producer at Trion Worlds... until now. The former EverQuest II and RIFT lead spoke with Forbes not about where he's going but about where he thinks the MMO industry is heading. Hartsman sees the increased cost a...

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SWTOR delineates restrictions on F2P players

Inevitably, the first question anyone asks in the wake of a free-to-play conversion is about how much a person can get for the price of nothing. Previously, Star Wars: The Old Republic had posted an explanation of the many ways free players would get only limited access, but an updated chart make...

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Marvel Heroes assures fans that it's 'completely free'

Worried that you'll hit a content wall in Marvel Heroes and be unable to progress without taking out your wallet? Rest easy today, gentle player, for this is not to be. Gazillion President David Brevik said that he dislikes the vagaries of the free-to-play label and assured players that Marvel He...

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Funcom is ready to take The Secret World F2P if need be

Funcom's new CEO is tackling tough questions about the future of The Secret World, saying that the studio is prepared to take the title free-to-play -- if need be. In an interview with GamesIndustry, Ole Schreiner said that TSW was developed to be subscription-based with the options to change the...

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ArenaNet dev says Guild Wars 2's business model will result in a more diverse playerbase

Guild Wars 2 Lead Producer Chris Whiteside has a pretty straight-forward opinion of MMO business models: He says that subscriptions are "a huge barrier to entry." He says that Guild Wars 2's model, which has no subscription but does charge a one-time fee for the client, each campaign, and optiona...

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