Posts tagged advertisement 
World of Warcraft 'law enforcement guide' leaked, new commercial released
Have you ever wondered what kind of dirt law enforcement officers would be able to dig up on you if they went to World of Warcraft developer Blizzard for information? Well, wonder no more. An 18-page document has been leaked to the internet thanks to the notorious organization known as AntiSec. ...
Make a billboard for City of Heroes, win fantastic prizes
Whatever part of City of Heroes you traverse, there is a constant -- the billboards. From Praetoria's official billboards extolling the virtues of working for the state to the civil and capitalistic advertisements dotting Paragon City, no part of the game is free of advertising, albeit for ...
Chris Davis of Gaia Online talks MMO marketing
The MMO industry is an ever-changing, totally unpredictable universe of online games, from hot, massive fully-realized worlds like World of Warcraft or EVE to fun casual games like Farmville or the Agency: Covert Ops. Gaia Online takes a bit of a different approach by mixing a casual gaming and ...
SOE runs first EverQuest magazine ad in years
Sony Online Entertainment reportedly bought a "three-page advertising spread" for EverQuest in this month's issue of PC Gamer magazine. The massive ad promotes the Living Legacy campaign -- an initiative that allows former EQ and EverQuest II subscribers to play for free until the end of July. In ...
EVE Online targets Battlestar Galactica fans
EVE Online has made first contact with a whole new group of sci-fi fans, through some carefully chosen TV advertising. EVE's first TV ads were shown during the most recent Battlestar Galactica episode on the SciFi network. If CCP Games wanted to target the viewers who would be the most receptive to ...
Buy this box for $60 or go to hell
"Buy this box for $60 or go to hell, I don't want your money." That's the message on the tunnel vision of boxed game sales that Alex St. John, CEO of WildTangent, is trying to get across to the gaming industry. The dominant business model in PC gaming largely ignores the possibilities of in-game ...
New TV spot for LotRO shows Ordinary People getting their MMO on
For a change of pace from all the in-depth Book 12 coverage lately, take a look at the new Lord of the Rings Online TV spot, entitled "Ordinary People". It shows a series of regular people getting ready for a busy day -- but from how they are preparing, it would appear that their busy day could be ...
New MapleStory commercials
Nexon seems to have recently launched a new US advertising campaign to promote MapleStory, their free to play MMO. The campaign we've seen so far includes three different commercials (one of which you'll see above) which are, well, a bit odd. I can't say quite what demographic these commercials ...
