<?xml version="1.0"?>
<rss version="2.0" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd">
<channel>
<title>Massively</title>
<link>http://massively.joystiq.com</link>
<description>Massively</description>
<image>
<url>http://www.blogsmithmedia.com/http://massively.joystiq.com/media/feedlogo.gif</url>
<title>Massively</title>
<link>http://massively.joystiq.com</link>
</image>
<language>en-us</language>
<copyright>Copyright 2012 Weblogs, Inc. The contents of this feed are available for non-commercial use only.</copyright>
<generator>Blogsmith http://www.blogsmith.com/</generator><item><title><![CDATA[How much is riding on City of Heroes: Going Rogue?]]></title><link>http://massively.joystiq.com/2009/11/02/how-much-is-riding-on-city-of-heroes-going-rogue/</link><guid isPermaLink="true">http://massively.joystiq.com/2009/11/02/how-much-is-riding-on-city-of-heroes-going-rogue/</guid><comments>http://massively.joystiq.com/2009/11/02/how-much-is-riding-on-city-of-heroes-going-rogue/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://massively.joystiq.com/category/super-hero/" rel="tag">Super-hero</a>, <a href="http://massively.joystiq.com/category/city-of-heroes/" rel="tag">City of Heroes</a>, <a href="http://massively.joystiq.com/category/city-of-villains/" rel="tag">City of Villains</a>, <a href="http://massively.joystiq.com/category/business-models/" rel="tag">Business models</a>, <a href="http://massively.joystiq.com/category/expansions/" rel="tag">Expansions</a>, <a href="http://massively.joystiq.com/category/mmo-industry/" rel="tag">MMO industry</a>, <a href="http://massively.joystiq.com/category/opinion/" rel="tag">Opinion</a></p><a href="http://www.cityofheroes.com/goingrogue/en/index.html"><img vspace="4" hspace="4" border="1" align="top" alt="" src="http://www.blogcdn.com/massively.joystiq.com/media/2009/11/coh-goingroguepressure-epl-1102.jpg" /></a><br />
At the six-year mark, <a href="http://www.cityofheroes.com"><em>City of Heroes</em></a> is still moving forward, with <a href="http://www.cityofheroes.com/goingrogue/en/index.html"><em>City of Heroes: Going Rogue</em></a> targeted for release in the second quarter of 2010. It's certainly not the oldest game to receive an expansion, but <a href="http://unsubject.wordpress.com/">Vicarious Existence</a> has an interesting point to be made: <a href="http://unsubject.wordpress.com/2009/11/02/city-of-heroes-villains-2009-running-twice-as-fast-to-stay-at-the-same-place/">exactly how much is riding on the success of this expansion</a>? In true heroic sense, it may well be the fate of NCsoft West and of NCsoft's entire western presence in the market.<br />
<br />
It's no secret that NCsoft West has had a difficult time in the market, with the first rumbles having been made clear with the sad tale of <a href="http://massively.joystiq.com/tags/auto-assault"><em>Auto Assault</em></a>. And it's hardly necessary to dredge up painful memories about the games that have also gone the way of the dodo. But as <a href="http://unsubject.wordpress.com/2009/11/02/city-of-heroes-villains-2009-running-twice-as-fast-to-stay-at-the-same-place/">the post points out</a>, there's not nearly as much revenue coming in from the western branch of the company as they'd like, even with the success <a href="http://www.aiononline.com"><em>Aion</em></a> has been having in the marketplace. (If that sounds cynical or as if it's expecting too much money, Adam Martin has <a href="http://t-machine.org/index.php/2009/11/02/online-games-as-a-billion-dollar-business/">an excellent explanation</a> of why NCsoft could and would be so draconic about profits.) To be fair, the post is a bit alarmist, but it does posit that there could be a great deal of trouble on the horizon for <a href="http://massively.joystiq.com/category/city-of-heroes"><em>City of Heroes</em></a> -- and perhaps the whole studio -- based on the performance of the expansion. And even if the idle speculation is wrong, it certainly does put you in the right mood for the expansion, doesn't it?<p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://massively.joystiq.com"><img src="http://massively.joystiq.com/media/feedlogo.gif" alt="Massively" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://massively.joystiq.com/2009/11/02/how-much-is-riding-on-city-of-heroes-going-rogue/">How much is riding on City of Heroes: Going Rogue?</a> originally appeared on <a href="http://massively.joystiq.com">Massively</a> on Mon, 02 Nov 2009 20:00:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://unsubject.wordpress.com/>Read</a>&nbsp;|&nbsp;<a href="http://massively.joystiq.com/2009/11/02/how-much-is-riding-on-city-of-heroes-going-rogue/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://massively.joystiq.com/forward/19219573/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://massively.joystiq.com/2009/11/02/how-much-is-riding-on-city-of-heroes-going-rogue/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>adam-martin</category><category>aion</category><category>auto-assault</category><category>business-models</category><category>city-of-heroes</category><category>city-of-villains</category><category>coh</category><category>cov</category><category>cox</category><category>expansions</category><category>going-rogue</category><category>ncsoft</category><category>ncsoft-west</category><category>paragon-studios</category><dc:creator><![CDATA[Eliot Lefebvre]]></dc:creator><pubDate>Mon, 02 Nov 2009 20:00:00 EST</pubDate></item><item><title><![CDATA[How NCsoft should have done their layoffs]]></title><link>http://massively.joystiq.com/2009/02/12/how-ncsoft-should-have-done-their-layoffs/</link><guid isPermaLink="true">http://massively.joystiq.com/2009/02/12/how-ncsoft-should-have-done-their-layoffs/</guid><comments>http://massively.joystiq.com/2009/02/12/how-ncsoft-should-have-done-their-layoffs/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://massively.joystiq.com/category/business-models/" rel="tag">Business models</a>, <a href="http://massively.joystiq.com/category/mmo-industry/" rel="tag">MMO industry</a>, <a href="http://massively.joystiq.com/category/news-items/" rel="tag">News items</a>, <a href="http://massively.joystiq.com/category/opinion/" rel="tag">Opinion</a></p><div align="center"><a href="http://t-machine.org/index.php/2009/02/12/ncwest-stage-1-complete-farewell-european-mmo-industry/"><img hspace="4" border="1" vspace="4" src="http://www.blogcdn.com/massively.joystiq.com/media/2009/02/aionlayoff.jpg"  alt="" /></a><br /></div>
Adam Martin is no stranger to <a href="http://www.plaync.com">NCsoft</a> or the game industry.  We've already covered both his look into <a href="http://massively.joystiq.com/2009/01/16/opinions-flair-from-ex-ncsoft-employees-about-trs-closing/">the failure of Tabula Rasa</a> from his position at NCsoft, as well as his advice on <a href="http://massively.joystiq.com/2009/01/01/why-the-industry-should-care-about-their-customer-service/">how to approach customer service</a>.  His current topic, however, is a bit more edgy than usual.<br /><br />Adam takes a crack at the <a href="http://massively.joystiq.com/2009/02/11/official-details-on-the-ncsoft-europe-layoffs/">NCsoft layoffs</a>, not only saying they were expected but also going further by giving advice on how to properly lay off employees and departments.  He makes the point that the company is simultaneously doing two things: both cleaning up the mess of a partial layoff in the development department in the European offices and transitioning the company into the hands of <a href="http://www.arena.net/">Arena.net</a> veterans rather than <a href="http://en.wikipedia.org/wiki/Destination_Games">Destination Games</a>/<a href="http://en.wikipedia.org/wiki/Origin_Systems">Origin Systems </a>veterans.<br /><br />It may be a harsh situation, but Adam's post brings up many good points on how the whole thing could have been handled more effectively from a business stand-point.  Check out <a href="http://t-machine.org/index.php/2009/02/12/ncwest-stage-1-complete-farewell-european-mmo-industry/">his entire article</a> over at his blog, <a href="http://t-machine.org/">T=Machine</a>.<p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://massively.joystiq.com"><img src="http://massively.joystiq.com/media/feedlogo.gif" alt="Massively" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://massively.joystiq.com/2009/02/12/how-ncsoft-should-have-done-their-layoffs/">How NCsoft should have done their layoffs</a> originally appeared on <a href="http://massively.joystiq.com">Massively</a> on Thu, 12 Feb 2009 18:00:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://t-machine.org/index.php/2009/02/12/ncwest-stage-1-complete-farewell-european-mmo-industry/>Read</a>&nbsp;|&nbsp;<a href="http://massively.joystiq.com/2009/02/12/how-ncsoft-should-have-done-their-layoffs/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://massively.joystiq.com/forward/1458798/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://massively.joystiq.com/2009/02/12/how-ncsoft-should-have-done-their-layoffs/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>adam-martin</category><category>arena.net</category><category>destination-games</category><category>nc-europe</category><category>ncsoft</category><category>ncsoft-layoffs</category><category>ncwest</category><category>origin-systems</category><category>richard-garriott</category><category>robert-garriott</category><category>t-machine</category><dc:creator><![CDATA[Seraphina Brennan]]></dc:creator><pubDate>Thu, 12 Feb 2009 18:00:00 EST</pubDate></item><item><title><![CDATA[Investing wisely in massively multiplayer online games]]></title><link>http://massively.joystiq.com/2009/01/05/investing-wisely-in-massively-multiplayer-online-games/</link><guid isPermaLink="true">http://massively.joystiq.com/2009/01/05/investing-wisely-in-massively-multiplayer-online-games/</guid><comments>http://massively.joystiq.com/2009/01/05/investing-wisely-in-massively-multiplayer-online-games/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://massively.joystiq.com/category/business-models/" rel="tag">Business models</a>, <a href="http://massively.joystiq.com/category/mmo-industry/" rel="tag">MMO industry</a>, <a href="http://massively.joystiq.com/category/opinion/" rel="tag">Opinion</a></p><img vspace="4" hspace="4" border="1" align="right" alt="" src="http://www.blogcdn.com/massively.joystiq.com/media/2009/01/wastedcash2008at225.jpg" />Even a cursory look back on the last year in massively multiplayer online games reveals a number of titles that, despite their promise (and some promises), ultimately failed. Factor in the high costs of <a href="http://massively.joystiq.com/category/mmo-industry">creating and publishing an MMO title</a> these days and the mistakes still being made in the industry, and perhaps it's time for a primer on how <em>not </em>to lose money when making an MMO to be widely disseminated. <br /><br /><a href="http://www.linkedin.com/in/adammartin">Adam Martin</a> over at <a href="http://t-machine.org/index.php/about-2/ ">T=Machine</a> has written just that. In the first of a two-part series, Martin provides insightful analysis of some glaring mistakes made in the MMO industry, and how some of those pitfalls could have been avoided. He does so by looking at a few of 2008's troubled massively multiplayer titles, namely <a href="http://www.hellgatelondon.com"><em>Hellgate: London</em></a>, <em><a href="http://www.playtr.com/index.html">Tabula Rasa</a></em>, and <a href="http://www.ageofconan.com "><em>Age of Conan</em></a>. It's an interesting read, even for those who are far less enthusiastic about the business decisions behind MMOs than about the games themselves.<p style="padding:5px;background:#ffffcc;border:1px solid #ffff99;clear:both;"><a href="http://massively.joystiq.com"><img src="http://massively.joystiq.com/media/feedlogo.gif" alt="Massively" style="float:left;padding:0 5px 5px 0;" /></a><a href="http://massively.joystiq.com/2009/01/05/investing-wisely-in-massively-multiplayer-online-games/">Investing wisely in massively multiplayer online games</a> originally appeared on <a href="http://massively.joystiq.com">Massively</a> on Mon, 05 Jan 2009 19:00:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.<br style="clear:both;"></p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://t-machine.org/index.php/2008/12/11/does-it-lose-money-when-you-do-that-dont-do-that/>Read</a>&nbsp;|&nbsp;<a href="http://massively.joystiq.com/2009/01/05/investing-wisely-in-massively-multiplayer-online-games/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://massively.joystiq.com/forward/1419274/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://massively.joystiq.com/2009/01/05/investing-wisely-in-massively-multiplayer-online-games/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>adam-martin</category><category>age-of-conan</category><category>aoc</category><category>business-models</category><category>hellgate-london</category><category>mmo-industry</category><category>opinion</category><category>t-machine</category><category>tabula-rasa</category><category>tmachine</category><dc:creator><![CDATA[James Egan]]></dc:creator><pubDate>Mon, 05 Jan 2009 19:00:00 EST</pubDate></item></channel></rss>
