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Business Models

MMO Family: First Impressions of World of Trinketz

by Karen Bryan (8 days ago)

Business Models, Game Mechanics, Opinion, Free-to-Play, Browser, Hands-On, First Impressions, Kids, MMO Family, Family, Miscellaneous

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MMO Family First Impressions of World of Trinketz
I have to begin this week's column with a disclaimer: I am not a fan of Facebook, and I'm even less a fan of Facebook games. The only one I found enjoyable was Ian Bogost's Cow Clicker because it was a giant middle finger to the bottom-feeding practices so commonly found in Facebook Villes.

But when I got a Google alert in my inbox about the world's first family-friendly 3-D MMO for Facebook, I had to head back to the blue-and-white wasteland of Facebook and see it firsthand. Could it be that the era of isometric views and mindless clicking is finally over? Have we finally moved on from agriculturally themed games? I decided to check out World of Trinketz to seek some answers.

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Hyperspace Beacon: SWTOR's customization cash kitty

by Larry Everett (9 days ago)

Sci-Fi, Business Models, Events (In-Game), Patches, Opinion, Free-to-Play, Hands-On, Races, Star Wars: The Old Republic, Hyperspace Beacon, MMORPG

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Hyperspace Beacon SWTOR's customization cash kitty
It's a hard thing to admit when you're wrong. But I admit that I was wrong about Star Wars: The Old Republic Update 2.1: Customization. Even as late as last night on The Republic, I believed that things like the new Appearance Designer might not cost players Cartel Coins to use, but now that the update has arrived, I admit that is certainly not the case. Had I known that it would cost CCs to so much as use the Appearance Designer, I would be in the camp of players upset about this update containing only Cartel items. If you define an expansion or DLC as additional content that costs money, then that is exactly what this update is.

I'm not against BioWare making money, and to be completely honest, I'm not upset about the company making money on many of these items. Perhaps through my own misunderstanding, I feel a bit cheated with the update. Let me break down the Update 2.1 items for us. I'll point out the good and the bad, and maybe you will understand my perspective, even if you don't agree.

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Sid Meier on mobile and the value of hardcore gamers

by Jef Reahard (9 days ago)

Business Models, Interviews, MMO Industry, Mobile, Casual

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Sid Meier on mobile and the value of hardcore gamersYou know you're getting old when legendary PC developer Sid Meier gives interviews about his foray into mobile gaming. It's not as bad as it sounds, though, because the man behind the Civilization series tells GamesIndustry.biz that the core gaming audience is still driving the industry regardless of platform.

"I think we've seen historically that the more casual gaming platforms and markets do have a kind of rise and fall pattern to them, whereas the hardcore gaming market, the serious gamers are much more stable, and they're going to be around for a long time and will keep playing games," Meier said.

Meier also ruminates on his approach to mobile free-to-play, which is basically the same try-the-demo-buy-the-full-game-if-you-like-it model that PC gaming has employed for decades. "It's not something like a constant stream of purchases every day, but it's more just unlocking the rest of the game and then you are done," he explained.

The Soapbox: MMOs are to kids what MUDs are to us

by Beau Hindman (9 days ago)

Business Models, Culture, Economy, Game Mechanics, MMO Industry, Opinion, Free-to-Play, Consoles, Casual, The Soapbox

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Vendetta Online on the iPad
I love MUDs. When I go through a several-hour long MUD session, I feel as if I took part in a greater story, and most of the fun was not based on stats or gear. MUDs let me escape into a world because they are about story first. I think I'm pretty rare, though. I can't find many other writers who seem to write about MUDs unless they are referencing them like some sort of relic from the past. The truth is that MUDs are still being loved, played, and enjoyed by thousands. Covering MUDs is as important as covering any other MMO. They're still part of the bigger picture.

I'm sure many of you reading this now could not care less about MUDs. You might have played one years ago, but generally they are seen as the cute elderly citizens of MMOdom. That's cool if that's how you feel, but now think about this: The new generation, kids between 13 and 20 years old, will look at many of our large PCs and 20 gig MMOs the same way modern gamers look at MUDs.

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RIFT goes free-to-play, promises 'no tricks, no traps'

by Justin Olivetti (9 days ago)

Fantasy, Business Models, Interviews, MMO Industry, Previews, News Items, Free-to-Play, RIFT, Miscellaneous

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RIFT announces freetoplay,
Trion Worlds has just announced that fantasy MMO RIFT will be headed free-to-play on June 12th. Though former studio reps were once adamant that the game would remain a subscription MMO, the team has apparently decided it can better compete in a F2P world by being F2P. The hybrid model will include an optional sub with fully free content like dungeons and questing; consumables, cosmetics, and even gear will make up the cash shop.

We asked Creative Director Bill Fisher to explain the whys and wherefores of this decision. Check out our interview after the jump!

[Updated: The official site has also posted a handy chart to show you what you're getting at different tiers.]

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Sad pandas: More sub losses expected in WoW

by MJ Guthrie (9 days ago)

World of Warcraft, Fantasy, Business Models, MMO Industry, News Items

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Sad pandas More sub losses expected in WoW
If you thought World of Warcraft losing 14% of its users -- over one million -- during the first quarter of the year was bad, just wait; according to Activision-Blizzard, subscription numbers are expected to dip even further. Of course, even with the loss, WoW is still the most popular sub-based game in the world, but shares in the studio still dropped after the announcement was made to investors, down by nearly 5% on Wednesday .

The loss of players is coming primarily from the East, and Activision-Blizzard points to the rise of free-to-play games as the culprit. Chief Executive Bobby Kotick stated to investors, "It's important to note that the nature of online games has changed, and with the environment becoming far more competitive." So what's to be done? "To address this," he continued, "we're working to release new content more frequently to keep our players engaged longer and make it easier for lapsed players to come back into the game."

Browser game market in China 'booming'

by Justin Olivetti (10 days ago)

Business Models, MMO Industry, Browser, Mobile

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Browser game market in China 'booming'
If you love to hate on browser-based MMOs and feel as though their time has passed, China might like to have a word or two with you. Sales of browser-based titles in the country have risen substantially in the past two years, increasing 46% in 2011 and 35% in 2012 according to a Taiwanese games company president, whereas client-based MMOs only made a 13% increase in growth in 2012.

XPEC's Aaron Hsu said that the figures showed that browser games are far from finished in the region: "I'm not sure about the rest of the world, but the browser game market in mainland China is just booming. It's just like the MMORPG market in 2003, for China. I feel like the Chinese developers have created a new business model for browser games there."

Due to the success of several lucrative browser games, Chinese developers are actively pursuing the browser -- not mobile -- platform. Hsu recommended that Western developers should concentrate on finding a Chinese publisher or partner to help ease into this different market instead of trying to break in solo.

The Daily Grind: Should World of Warcraft go free-to-play?

by Brianna Royce (13 days ago)

World of Warcraft, Fantasy, Business Models, MMO Industry, Opinion, Free-to-Play, The Daily Grind

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World of Warcraft
There's only one Western subscription MMO that can stand to lose 1.3 million subs in three months and shrug it off: World of Warcraft. But shrug it off doesn't appear to what Activision-Blizzard is doing. During the investor call that revealed the heavy sub losses, Activision CEO Bobby Kotick acknowledged the changing market and his plans to adapt with speedier content. "It's important to note that the nature of online games has changed," he said, "and [that] the environment [is] becoming far more competitive, especially with free-to-play games." And Blizzard president Mike Morhaime suggested the company is "studying" the comings and goings of players and how to entice former players to return.

Well, we don't have to look much further than Star Wars: The Old Republic's recent rejuvenation to figure out that free-to-play is one of the better ways to entice gamers to return (and open their wallets). Surely, Blizzard has to be wondering whether F2P might be a huge boost to the game as it's approaching its ninth birthday later this year. What do you think -- will World of Warcraft eventually go free-to-play, and more importantly, should it?

Every morning, the Massively bloggers probe the minds of their readers with deep, thought-provoking questions about that most serious of topics: massively online gaming. We crave your opinions, so grab your caffeinated beverage of choice and chime in on today's Daily Grind!

Get some Defiance DLC with a side of free updates

by Eliot Lefebvre (14 days ago)

Sci-Fi, Business Models, Patches, News Items, Consoles, Defiance, Buy-to-Play

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DLC purchasers will unlock new abilities, including Shoot More, Shoot Even More, and Shoot The Most.
Now that Defiance is live and has gone through the usual slew of launch-day messes, it's time for the developers to start thinking about the future. That means DLC. The latest development blog explains both what the team is doing to address the game's issues and how DLC will be released in a tiered system, with every major DLC update containing upgrades to the cash shop, a paid DLC component, and a free update for everyone.

The first DLC is already en route, and its $10 paid component allows players to make a Castithan character, access a unique storyline, and gain some special vehicles and outfits. Even if you don't pay for the DLC, you'll have access to new Castithan Blades, and a new open world game mode called Siege, and can earn new Charge Weapons. The game's store, meanwhile, will allow you to tint your Castithan Blades, buy new lockboxes or vehicles, and re-customize your character. There's a little something for everyone playing the game, and that's the ultimate goal.

Introducing HEX, the MMOTCG by Cryptozoic

by Elisabeth Cardy (15 days ago)

Fantasy, Business Models, Launches, MMO Industry, New Titles, News Items, Crowdfunding

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Hex The MMO TCG by Cryptozoic
Cryptozoic Entertainment has just revealed the Kickstarter for its upcoming MMO trading card game, HEX: Shards of Fate. Cryptozoic is claiming that the game "combines the amazing community and storytelling aspects" of MMOs with the "compelling collectible and strategic game play" of TCGs.

Players will roll a character (from a selection of six classes and eight races), collect gear, explore dungeons and raids, join guilds, and do other stuff that you'd usually associate with an MMORPG. They'll also be able to unlock and utilize more than 350 cards (in the first set), socket those cards for customization, and compete in a manner fairly typical of TCGs. Each card tracks its own leveling bar (the completion of which will transform the card into its foil variant), a trophy case for showing off what you've won while using that card, card-specific achievements, and more. Cards can also be transformed mid-match, giving you the ability to, say, hatch an egg to produce a dragon to help you out during your fight.

The Kickstarter project is trying to reach $300,000. Rewards start as low as beta access at the $10 level and go on up to the "producer tier" for the five people who first choose to throw $10,000 or more into the hat.

Free for All: An intro to basic combat in MUDs

by Beau Hindman (15 days ago)

Screenshots, Business Models, Culture, Game Mechanics, Opinion, Free-to-Play, Hands-On, Roleplaying, Free for All, Miscellaneous

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Gemstone IV artwork
Welcome back to the second installment of MUD May! Almost any time I write an article, I try to keep new players in mind. It's fun to see the reaction from readers when I talk about MUDs or other "classic" MMO models and how these games can pull in fresh blood. Many people seem to forget that there are new players coming into MMO gaming all the time, and MUDs should be no different. Over the next few columns, I will be pulling examples from five games: Gemstone IV, Dragonrealms, Threshold RPG, BatMUD, and Achaea to explain how some basic MUD systems work.

With that in mind, I'd like to use this week's installment to explain -- in a very simple way -- how combat might feel in a MUD. One of the biggest hurdles for a new MUD player is often the massive amount of information that is built from decades of development. MUD players often sneer at the thought of simplifying the entry for new players. To be fair, this unwelcoming attitude is common in gaming in general. I feel differently, however, and want to explain some of the basics of these fantastic MMOs -- simply -- in a way that illustrates just how cool MUDs can be.

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Free-to-play model more than doubled the revenue of Star Wars: The Old Republic

by Eliot Lefebvre (16 days ago)

Sci-Fi, Business Models, MMO Industry, News Items, Free-to-Play, Star Wars: The Old Republic

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So now kitties get to double their lightsabers.
Following the free-to-play announcement, many gamers were quick to mark Star Wars: The Old Republic as a broken shell of a game, with its business model conversion serving as the last gasp of a game in danger of imminent shutdown. The facts do not support that particular viewpoint. According to the most recent Electronic Arts earning call, the game has more than doubled its revenue since the conversion in November of last year.

EA president Frank Gibeau stated in the most recent earnings call that the game's subscriber numbers have remained stable, with more than 1.7 million new players joining the game via the free option. He also restated that the game is aiming to keep up a content delivery schedule around every six weeks. So if you were getting a bit nervous about the long-term viability of SWTOR, it looks like you can rest a bit more easily.

Hyperspace Beacon: The SWTOR F2P experiment, group leveling

by Larry Everett (16 days ago)

Sci-Fi, Business Models, Economy, PvE, Opinion, Free-to-Play, Star Wars: The Old Republic, Hyperspace Beacon

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Hyperspace Beacon The SWTOR F2P experiment, group leveling
With the last bit of Update 2.1: Customization revealed yesterday, I can talk about an item that will change the free-to-play side of Star Wars: The Old Republic. After the next update, F2P players can withdraw credits from escrow with Cartel Coins. Although I will not have a way to find out whether this will actually affect the prices on the Galactic Trade Market until it goes live, I think it's safe to say that prices will initially go up.

Let's talk about this and group leveling in this week's SWTOR free-to-play experiment.

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Ask Massively: A new era of soft launches

by Brianna Royce (21 days ago)

Betas, Fantasy, Business Models, MMO Industry, Opinion, Free-to-Play, Massively Meta, Ask Massively, Events (Massively's Coverage), Miscellaneous, Neverwinter

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Neverwinter. It's blue.
Neverwinter soft launched this week. What's a soft launch? It's when a game really shouldn't be launching yet and knows it and yet has to launch anyway for reasons probably involving money. Soft launches are incredibly confusing to old school gamers who are used to a certain kind of testing and release cycle, the uncomplicated kind that involves, you know, some testing and a release. Soft launches make games writers uncomfortable too. Why won't your weird special snowflake of a game launch fit into our perfectly planned box?

Massively reader zmeul expressed his annoyance with us thusly: "I can't understand why some games get this 'soft launch' from you and others do not, even if the criteria are met."

It's a brave new world out there, zmeul!

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Free for All: Introduction to MUD May

by Beau Hindman (22 days ago)

Business Models, Opinion, Races, Roleplaying, Free for All, Player-Generated Content

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Gemstone IV character description screenshot
For the month of May, I will be using this column to cover the world of MUDs aka multi-user-domains or dungeons. MUDs are text-based MMORPGs, and playing one is sort of like playing through a choose-your-own-adventure book with potentially thousands of other players. I'm not so arrogant to think that I could cover the decades of MUD development within the span of five articles, but I've had a go at it in the past and want to examine the topic more. Why?

There are many reasons, and to kick off this series, I'd like to talk about them. After today, my columns will concentrate on interviews with developers and players to explain how and why MUDs still work, and I hope that all of this will encourage many of you who have never tried a MUD to pick one out now. The recent buzz surrounding Twine-based games and interactive storytelling is perfect fuel for MUDs to come back into the spotlight. Unless, of course, many of the issues with the insulated community of MUDers sabotage the perfect timing.

Let's get started.

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