Some Assembly Required: Creating content for cash
Aion, EverQuest, EverQuest II, Business Models, Game Mechanics, MMO Industry, Opinion, Second Life, All Points Bulletin, Miscellaneous, Some Assembly Required
Between the Dota 2 incident and last week's announcement from Sony Online Entertainment, I am actually looking at player-generated content in a whole new way: as a revenue generator. That's right -- collecting cold hard cash for your creativity. Although plenty of titles allow players to create content and share it within the games, very few let players sell that content for real-world money. This column explores the cash-for-content phenomenon in MMOs: what games have it, how to use it, and whether it is likely to become the next big thing.




















