In
last week's EVE Evolved opinion piece, I tackled the question of whether it would be possible to make
EVE Online free-to-play and then devised a viable hybrid freemium business model based on other apparently successful free-to-play conversions. While this was largely a thought experiment exploring the viability of a conversion, the fact that other subscription games have made the change recently makes it more than just theoretical. The possibility that executives at
CCP Games have investigated the same options makes this debate an important one to hash out in a public forum.
We've established that a free-to-play
EVE could potentially be viable, but this week I'd like to take the debate one step further and ask whether
EVE is actually doing the right thing with its current subscription model. Subscriptions may no longer appear to be
the dominant business model in the MMO landscape, but they have some major advantages that are rapidly becoming apparent as more and more games drop their monthly fees. The sale of cosmetic enhancements will only net so much money, and if a game expands into selling convenience items that circumvent grind, there's a strong financial incentive to develop grindy gameplay and then sell shortcuts. This produces a conflict of interest between developing fun games and making money that isn't present with the subscription model.
In this week's
EVE Evolved, I look at the benefits of the subscription model, the unique position CCP is in with its PLEX system, and the hidden dangers of convenience-based microtransactions.
Continue Reading