latest financial earnings report shows that the publisher took a substantial hit in the third quarter of this year.
Sales, operating profit, pre-tax income, and net income were all down from both the previous quarter and Q3 2012. NCsoft blamed the dip due on a shuffling of Lineage's
in-game sales from third to fourth quarter. Guild Wars 2
once again dropped in sales, while Blade and Soul
came out the best in the report, seeing an uptick in sales thanks to a recent content update.
Higher expenses were also to blame for NCsoft's lower profit margin, including an increased WildStar
marketing campaign and relocating headquarters. Quarter-over-quarter, sales were down across most of NCsoft's subsidiaries save for NCsoft Taiwan and Ntreev Soft
, which both saw a bump in sales.
[Thanks to Sharvis for the tip! And note, the unit on the Y axes is million
South Korean won, not US dollars.]