The Daily Grind: How important is intellectual property to your MMO?

MMOs began as online versions of your favorite games. Ultima Online brought the familiar world of Britannia to players online, allowing them to play with their friends or meet new ones. But EverQuest showed us that a fresh new world could succeed as an MMO, with future online games exploring both sides of the IP coin.

It's nice to have a familiar world in which to play, as games like World of Warcraft, Lord of the Rings Online, and Star Wars Galaxies have shown us. But fresh-from-scratch worlds are usually just as enticing. Guild Wars and Guild Wars 2 seem to be doing pretty well for themselves.

So which do you prefer? Does a familiar world matter to you, or do you reward originality?

Every morning, the Massively bloggers probe the minds of their readers with deep, thought-provoking questions about that most serious of topics: massively online gaming. We crave your opinions, so grab your caffeinated beverage of choice and chime in on today's Daily Grind!