Looking for a definitive release date for Diablo III? So are we, and unfortunately Blizzard isn't cooperating. The best the company can come up with is Q2 2012, according to Rock, Paper Shotgun.
The site reports on Blizzard's recent investors call, during which Mike Morhaime stated the obvious before alluding to the launch window. "Given the popularity of the action RPG genre, and the keen interest in Diablo III, we expect this launch to be a big opportunity for Blizzard. We can also confirm that we are targeting a Q2 launch for Diablo III. We expect to announce more details about the release schedule in the coming weeks," he said.
But hey, at least he didn't say "when it's ready."
[Source: Activision investor call]
Reader Comments (32)
Posted: Feb 10th 2012 10:21AM JadoCast said
"When it's ready" is getting old quick which is why they aren't saying that anymore, I'm sure. I would of been playing Diablo III already if it was out,but if it comes out after GW2, I will get around to it when I get around to it. Bliz's is short sighted on their launch schedules these days. Companies need to stop hyping games so far ahead of launch, it creates "hype fatigue." Maybe that's why there is no Blizzcon, their learning from their mistakes, hopefully.
Posted: Feb 10th 2012 11:20AM Space Cobra said
@JadoCast
It is getting old (and is unappreciated) but I would venture since they were talking to Investors, they have to be more specific (even if it proves to be false later) because the business world really doesn't like vague dates, especially this late in the production cycle.
There are ways you can say putting off dates, but they are hard to pull off, especially as more time passes (and you've used your too many "coming soon" statements). I should know because I've dealt with this kind of thing in business and really, I also appreciate a firm deadline given to me when I have a project due, too.
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It is getting old (and is unappreciated) but I would venture since they were talking to Investors, they have to be more specific (even if it proves to be false later) because the business world really doesn't like vague dates, especially this late in the production cycle.
There are ways you can say putting off dates, but they are hard to pull off, especially as more time passes (and you've used your too many "coming soon" statements). I should know because I've dealt with this kind of thing in business and really, I also appreciate a firm deadline given to me when I have a project due, too.
Posted: Feb 10th 2012 11:24AM JadoCast said
@Space Cobra Agreed! I'm in business too, and our mantra is "Under promise and Over deliver!"
A good example of a pleasant surprise is KOA: Reckoning, it wasn't hyped too early, so playing a solid game that was hyped up only months before release was a nice change.
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A good example of a pleasant surprise is KOA: Reckoning, it wasn't hyped too early, so playing a solid game that was hyped up only months before release was a nice change.
Posted: Feb 10th 2012 10:22AM Greymantle said
You better beat GW2 launch IMHO. Anyway looking forward to it for I have already bought the game.
Posted: Feb 10th 2012 11:48AM avaloner said
@Greymantle I personaly think D3 will be more popular then GW2 as 1. Its much more well known 2. Will likly have an advertizing blitz (outside of gaming press) and is singleplayer/multiplayer rather then just multiplayer. I think if anything GW2 should look out and hopfuly not realease near D3.
I just hope Blizz is not saving D3 launch for when GW2 comes out like when they release content patches when a competitor releases for WOW.
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I just hope Blizz is not saving D3 launch for when GW2 comes out like when they release content patches when a competitor releases for WOW.
Posted: Feb 10th 2012 12:05PM Borick said
@avaloner I wouldn't put it past Actiblizz to hold the release announcement until it can be used as an attack to take some of the steam out of the Guild Wars 2 launch.
It's become their SOP, and it makes me sick to see. It's nothing less than bullying behavior.
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It's become their SOP, and it makes me sick to see. It's nothing less than bullying behavior.
Posted: Feb 10th 2012 3:56PM Cyroselle said
@oddshrub Diablo II can also run on machines that were made before the turn of the century. Diablo III, not so much. I think that the folks that still enjoy DII but never bothered to upgrade their rigs may be in for a bit of a surprise when they finally get their hands on the latest sequel.
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Posted: Feb 12th 2012 4:28AM DancingCow said
@avaloner
Blizzard make great games and they're good to their customers - something sadly not true of all developers. And I enjoyed D2 a lot. But D3 isn't on my radar.
On the other hand I am positively drooling for GW2.
At least from I've seen D3 isn't doing anything hugely new. GW2 is re-inventing the wheel and I couldn't be more keen to play it.
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Blizzard make great games and they're good to their customers - something sadly not true of all developers. And I enjoyed D2 a lot. But D3 isn't on my radar.
On the other hand I am positively drooling for GW2.
At least from I've seen D3 isn't doing anything hugely new. GW2 is re-inventing the wheel and I couldn't be more keen to play it.
Posted: Feb 10th 2012 10:22AM Verus said
"Aiming for a Q2 release" does not sound very solid. But hopefully it will be out later in the year.
Posted: Feb 10th 2012 10:32AM Meurik said
After the latest Activision conference call, WoW lost "only" 100k subscriptions. Not bad, considering the amount of people they "suckered" into buying the Annual Pass. Most of which, most likely bought it to get free access to Diablo 3 beta, and the game itself when it's launched.
The interesting numbers, will be next quarter when they factor in the losses to games such as SWTOR.
I'm surprised Diablo 3 hasn't been released yet, considering all the features that keep getting removed (after first being promised).
The interesting numbers, will be next quarter when they factor in the losses to games such as SWTOR.
I'm surprised Diablo 3 hasn't been released yet, considering all the features that keep getting removed (after first being promised).
Posted: Feb 10th 2012 11:46AM Deadalon said
@Meurik
100K lost in 4th Q is irrelevant. The question is .. how many are they loosing in 2012 with possibly no Expansion coming and zero new content. Even next news about the expansion is more than month away.
My prediction is that WOW will loose over 2 million players in 2012. I base that mainly on my feeling that Blizzard will not get MOP out - and they already know that by now. Also - DIablo 3 will take huge chunk of WOW players away. Its possible that Blizzard will offer some sort of deal for players to be able to buy extra items in Diablo 3 with their sub money in WOW - but if not then huge number of ppl will be leaving WOW.
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100K lost in 4th Q is irrelevant. The question is .. how many are they loosing in 2012 with possibly no Expansion coming and zero new content. Even next news about the expansion is more than month away.
My prediction is that WOW will loose over 2 million players in 2012. I base that mainly on my feeling that Blizzard will not get MOP out - and they already know that by now. Also - DIablo 3 will take huge chunk of WOW players away. Its possible that Blizzard will offer some sort of deal for players to be able to buy extra items in Diablo 3 with their sub money in WOW - but if not then huge number of ppl will be leaving WOW.
Posted: Feb 10th 2012 3:36PM oddshrub said
@Meurik from a marketing perspective the annual pass was probably aimed at Diablo 3 more than anything else. They need to make sure people keep playing long enough for PandaTown to hit, and they also needed to release it far enough infront of Diablo 3 to make it appear like a "deal".
With diablo 3 coming out half a year later, and possibly a PandaTown beta/release by christmas it's perfect timing.
That it just happened to bitch slap SWTOR in the face was probably a lucky coincidence. But modesty aside SWTOR isn't going to be a real competitor to WOW until they implement a group finding tool. Nobody wants to sit in a chat channel for 2 hours trying to setup a group when they're used to just signing up for a queue.
So if anything the WOW raid finder was probably all Blizzard had needed to prevent a massive loss to SWTOR.
Not that SWTOR and GW2 won't do well, but the majority of the players in SWTOR are people who wouldn't play WOW anyway and GW2 doesn't have a monthly subscription.
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With diablo 3 coming out half a year later, and possibly a PandaTown beta/release by christmas it's perfect timing.
That it just happened to bitch slap SWTOR in the face was probably a lucky coincidence. But modesty aside SWTOR isn't going to be a real competitor to WOW until they implement a group finding tool. Nobody wants to sit in a chat channel for 2 hours trying to setup a group when they're used to just signing up for a queue.
So if anything the WOW raid finder was probably all Blizzard had needed to prevent a massive loss to SWTOR.
Not that SWTOR and GW2 won't do well, but the majority of the players in SWTOR are people who wouldn't play WOW anyway and GW2 doesn't have a monthly subscription.
Posted: Feb 10th 2012 7:53PM (Unverified) said
@Maseno
Where do you get that from? WoW had a high of 12 million in October of 2010 and they have had a slide ever since. So please, show your reference that they are up 7% over this time last year.
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Where do you get that from? WoW had a high of 12 million in October of 2010 and they have had a slide ever since. So please, show your reference that they are up 7% over this time last year.
Posted: Feb 10th 2012 10:36AM Wic said
ANNUAL PASS FTW!
Posted: Feb 10th 2012 10:58AM Poordevil said
So, what are the actual months that fall into the Q2 window?
Posted: Feb 10th 2012 11:04AM Valdur said
Are they trying to compete with GW2? Anyway my choice is already made...GW2 all the way.
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