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Reader Comments (63)

Posted: Jan 19th 2012 12:45PM SnarlingWolf said

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Well I think we can safely say that the $100 million doesn't have much profit tied to it since they needed another $85 million in funding to countinue development.

Posted: Jan 19th 2012 12:59PM watchawatch said

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@SnarlingWolf You know absolutely nothing about business or real life for that matter.
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Posted: Jan 19th 2012 1:02PM smartstep said

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@SnarlingWolf

On the other hand it had to have enough , since otherwise they would not get 85$ mln from investors.
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Posted: Jan 19th 2012 1:18PM arodriguezc said

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@SnarlingWolf

Really? that is how you read it? usually when a business expands they either go into their bank accounts and take the money out or they borrow and take a debt. It makes more sense to borrow since you can pay it back in X time and at the same time you do not still have a nice chunk of change in the bank to allow you to operate. I would be worried if they made 1m profit and took the 85m debt, then I would have your opinion, but as of now it is not like that.

Good for you Trion!
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Posted: Jan 19th 2012 1:24PM Irem said

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@SnarlingWolf
Getting more money for a project is a sign that it's doing well. It means they expect it to grow, so they're happy to invest more money in it to help fund further development. Generally investors do not see a failing project and say, "Gee, I guess we didn't throw enough money away, let's see if a little more will help," except in very rare circumstances (usually with huge, established brands that have the resources to do big fixes. See FFXIV).
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Posted: Jan 19th 2012 1:42PM chum said

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@Irem

Not to mention getting that kind of investment with the economy in the toilet is pretty damn impressive. They deserve all their success. I've been subbed since launch and as long as they keep moving forward I see no reason to leave.
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Posted: Jan 19th 2012 3:22PM SnarlingWolf said

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@watchawatch

I assure you I know more about it than you think. Most game companies spend more than they bring in in the early years of their lives. That is why they constantly need another 80 million dollar in investments. They try to expand and grow far faster than their business can handle. That is why you hear so many companies that everyone thought was doing well being shut down, or bought out, or closing down projects, or "refocusing".

Feel free to keep living in your gamer world where you think they made a huge profit and got a huge investment just for the hell of it.
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Posted: Jan 19th 2012 3:54PM watchawatch said

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@SnarlingWolf
Start ups are expected to lose money. Investments that do not return a profit, will not get future investments.

Obviously, they returned a substantial profit to bring in future investment from outside parties.

If they needed money to shore up losses, you get money from banks through loans. This means you incur debt. They aren't doing that. These people are INVESTING in a product, meaning they looked at the numbers and see this as a profitable option for them to 'buy in' on.

My statement about you still stands 100%
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Posted: Jan 19th 2012 5:39PM SnarlingWolf said

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@watchawatch

Your statement shows a complete lack of how both the business world and video game world operate.

It would certainly be normal for Rift to have cost 80-100 million to launch. They also had 10 months of operating costs and bloated server costs to cover the extra servers for the initial zerg.

They also have other projects in the works which they've likely already spent millions on and have yet to bring in any money on since they're in development.

To think that because they brought in 100 million in 10 months means they made a big profit is utterly foolish. It is as simple as that.
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Posted: Jan 19th 2012 6:39PM watchawatch said

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@SnarlingWolf
I own a business. I know what I'm talking about. You don't. It's as simple as that.
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Posted: Jan 19th 2012 1:02PM (Unverified) said

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I'm coming back for the free weekend and assuming its as good as I remember, I'm most likely re-upping for at least 3 months (i took a break in autumn).

Trion reminds me of old school Blizzard and Valve, good company with a good customer centric ethic.

Posted: Jan 19th 2012 1:10PM (Unverified) said

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This money is well deserved IMO.

I left Rift after 2 weeks because the universe didn't really catch me.
But Trion's attitude toward its customer is really excellent and an example for other MMO makers (yes I'm looking at you BW/EA).

So gratz to all the Trion Staff!

Posted: Jan 19th 2012 1:16PM Joaquin Crowe said

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It's safe to put this one in the "success" pile. Good job Trion.

Game isn't for me, but your business model is something more sub-based games should follow.

Posted: Jan 19th 2012 1:33PM (Unverified) said

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There are a ton of people on Rift articles who say things like "Game isn't for me but Trion is a great company" or "I didn't really like Rift but hope it succeeds, and congrats that it's succeeding." Much better than when all I see from people who stopped playing was "this game sucks I hope it dies."

Posted: Jan 19th 2012 1:56PM Joaquin Crowe said

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@(Unverified) No emotional investment of having lived there helps. (though I was in the beta -- nothing wrong with the gameplay per se, just didn't like the art direction)
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Posted: Jan 19th 2012 2:22PM Budukahn said

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@(Unverified)

I think it's down to people acknowledging Trion as a developer and wishing those behind their own titles of choice acted more like them. For example, by launching with a quality title out the door and following up with frequent content updates and improvements to the title.

I also think it helps that Trion is a new developer and doesn't have legions of fans like, say, Bioware and Blizzard who, upset with the company for whatever reason, turn their fanboyism into putrid bile with the strength of a jealous jaded lover and can be found in comment threads throughout the Internet decrying the company to all who'll listen.

Mind you, going up to a year without content updates until the panda expansion launches isn't going to help Blizzards cause much.
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Posted: Jan 19th 2012 5:51PM Cyroselle said

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@(Unverified)

I concur. This trend is a very heartening one.

It shows you that people really aren't as cynical and angry as they appear, it's just that a lot of other developers have not been doing a great job at generating good will. This could be from a number of reasons, but primarily the simple act of being disingenuous just pisses people off.

Transparency and hard work will do a lot for your company's public image, and Trions' been delivering that in spades.
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Posted: Jan 19th 2012 1:35PM Anax said

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I recently re-subscribed to RIFT after an absence of some months. The amount of new content is pretty astonishing. I like that they are clearly pursuing multiple paths of advancement, which is what keeps me interested in an MMO. I was hoping that there would be more single-player Chronicles for times when I only have 20 minutes to play, but I'm sure those will come with time.

Posted: Jan 19th 2012 1:49PM Sorithal said

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Awesome.

I just hope that if they do start opening stock and such that they won't be swayed by shareholders.

And hopefully Trion's giant strides won't stop, or at least I hope they don't eventually topple over and screw everything up.

Posted: Jan 19th 2012 1:52PM Sorithal said

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@Sorithal

'cause Trion's pretty much blowing every other company out of the water, especially the big ones, in terms of customer service and the player-developer relationship. It'd be a shame if the players lost that.

Though it would be awesome if other MMOs would start to follow more in Trion's footsteps.
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