CEO Mark Gerhard
is one of the more quotable head honchos in the gaming business, and he didn't disappoint at the recent Edinburgh Interactive conference. Gerhard spoke in no uncertain terms about the difficulties inherent in bringing Jagex's long-running RuneScape
browser MMO to game consoles like the Xbox 360 and the PlayStation 3.
The problem according to Gerhard?
. "They said 'we cannot let the Microsoft community play with the Sony community,''' he explained, before offering his response and an explanation as to why RuneScape
has yet to appear on a console. "We're not going to frame our community into boxes just for a few million more customers. Of course I'd love a few million more customers, but I just wouldn't do it [...] you almost become the disease you're trying to solve."