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Reader Comments (35)

Posted: May 5th 2011 7:17PM Beau Hindman said

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Make-A-Wish is such a heartbreaking charity, but I'm so glad to see it being done. Awesome. My wife looked up some of the stats on wishes, and this amount will sure provide for many!

Beau

Posted: May 5th 2011 7:35PM EndDream said

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The evil empire strikes again!

Posted: May 5th 2011 8:07PM Alex Oglitchkin said

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@EndDream The Evil Empire? I'm sorry but Blizzard is far from evil. They give huge amounts each year and are constantly giving back to their players. Just wait until you see how much money the Japan Relief is gonna get from them.
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Posted: May 5th 2011 8:24PM EndDream said

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Posted: May 5th 2011 7:51PM Valius said

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That is an astounding total, glad to see it going somewhere it can really make a difference.

Posted: May 5th 2011 8:07PM NeverDeath said

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Another thing that was great was when Trion gave a free month of game-time to their in-game subscribers from Japan. It's good to see studios at least doing some good with all that money they make from these games.

Posted: May 6th 2011 3:19AM jslim419 said

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@NeverDeath

really? how is a free month of game time going to help millions of people in the country to re-build their lives?
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Posted: May 6th 2011 1:08PM Caerus said

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@jslim419 A nice gesture is still a nice gesture. No reason to be such a bastard when someone offered help that's not in the exact form you think is best.
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Posted: May 5th 2011 8:21PM eyeball2452 said

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I'm glad to see Blizzard using their brand to help others. However, the headline should indicate that Blizzard helped raise $800,000, not that they donated the money themselves. Semantics maybe, but they did retain half the revenue from selling that pet too.

I will give them credit for inviting the 2 kids from the Make-A-Wish Foundation to visit the Blizzard HQ though.

Posted: May 5th 2011 8:43PM UnknownUser said

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@eyeball2452
Half is way more than the average provided to charities by fund raisers. The vendors who place gumball machines in the name of charities generally kick back around fifteen percent, and the telemarketers that solicit for local fire and police charities seldom go over twenty percent.

Blizzard also incurs some expenses, paying the people who design and code the pets, credit card processing fees, etc. I'm sure they're still retaining some profit, but it won't be a huge one.
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Posted: May 5th 2011 8:46PM (Unverified) said

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@eyeball2452 Well considering that they handled all the back end work for making the donations on behalf of everyone that bought the pet. I think they deserve credit for that also.

It would have been ALOT harder to get people individually to donate $800 Million to Make-A-Wish compared to just offering a pet up for sell and giving half of the sales to the foundation.

I would go on to bet that most of them people that purchased the pet have / had no ideal how to even goto Make-A-Wish an manually donate the money.
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Posted: May 5th 2011 9:08PM Alex Oglitchkin said

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@eyeball2452 Their Japan Relief pet is 100% donation. So they are really giving in this case. I'm looking to see around 4-5mil donation.
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Posted: May 6th 2011 3:23AM jslim419 said

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@(Unverified)

wait really? so we're all too stupid to know how to donate ourselves.. so we should pay blizzard 800,000 to donate for us?

so what you are saying is that if i hold a local fundraiser for a friend that has cancer, and raise 10,000. i should be able to keep 5,000 of that?
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Posted: May 6th 2011 10:09AM Vgk said

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@jslim419
Are you honestly complaining that Blizzard raised money to Charity, so what if it isn't 100% of the money have you give 800,000 to a charity? They could have given charity nothing and kept all the proceeds would you find that less despicable?
Anyways whats your new excuse to complain about regarding their cenarion hatchling who will have 100% of the proceeds going to charity?
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Posted: May 5th 2011 9:32PM (Unverified) said

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"There is currently no word as to whether the company will offer similar assistance to the survivors of the severe storms that killed over 300 people and caused millions of dollars in property damage in the southeastern United States last week."


Nice troll Jef.

Posted: May 6th 2011 11:34AM Dril said

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@(Unverified)

Yeah. Pretty sad, really, to make quip when a company's giving hundreds of thousands to people who have suffered from three of the most debilitating national disasters imaginable, when there's home grown tornadoes down south, y'all.
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Posted: May 6th 2011 12:03PM kgptzac said

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@Dril

I don't think it's that hard to understand. Was the damage caused by the storm objectively comparable to Japan's quake and tsunami?
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Posted: May 5th 2011 9:49PM Irem said

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Good on them.

Posted: May 5th 2011 11:55PM Laephis said

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They could have, you know, just made a straight up donation for 800k. Instead, they used the charity aspect of the sale to encourage people to buy something they might not have normally bought...and profited from the whole deal.

Sure, it's nice that some organization got a big check, but not exactly what I consider a "selfless act of goodwill."

Posted: May 6th 2011 3:26AM jslim419 said

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@Laephis

right, and it's not just blizzard. any company that uses charities as a way to generate revenue for themselves just pisses me off. either be charitable, or not. there is not half way.
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