Brower-based gaming is starting to really catch on, with a variety of games either staking out the browser as the sole required program or offering play options to browser-bound players. ChangYou, the development company most known to western readers for its game Zentia, has apparently decided that the browser field is worth investing in to the tune of $68.3 million, as it was just announced today that the company had purchased a controlling interest in Chinese company Shenzhen 7Road Technology Co.
The acquisition is intended to complete on June 30th, with up to $32 million more up for grabs if Shenzhen 7Road manages to meet certain performance milestones through the end of next year. While there's plenty of reason to speculate about what this means for the future, it's certainly interesting to note that a free-to-play game developer is making such a large investment in a browser company -- an action that could have long-term ramifications for both present and future games.
Reader Comments (6)
Posted: Apr 25th 2011 6:37PM Germaximus said
I just hope they invested in the right one. =p
Posted: Apr 25th 2011 6:58PM real65rcncom said
" has apparently decided that the browser field is worth investing in to the tune of $68.3 million, [...]
The acquisition is intended to complete on June 30th, with up to $32 million more up for grabs if[...]"
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1 Chinese yuan = 0.1532 US dollars
I would have offered yuan first.. you never know
The acquisition is intended to complete on June 30th, with up to $32 million more up for grabs if[...]"
----------------------
1 Chinese yuan = 0.1532 US dollars
I would have offered yuan first.. you never know
Posted: Apr 25th 2011 6:58PM Revoltage said
Money well spend..
Not.
Not.
Posted: Apr 25th 2011 11:25PM Brewfus said
Total waste of money that could be spent on much better things.
Posted: Apr 26th 2011 12:14AM Space Cobra said
I'd tend to disagree. While it may be dubious what type of game gets released, I think if there was more focus on browser-based games, particularly by the f2p Asian market, the barriers of entry would be super Easy-Peazy for many (ie: No downloads or HD space required).
This would bring more people to try out games. Of course, easier to leave such games, too. Good or bad.
This would bring more people to try out games. Of course, easier to leave such games, too. Good or bad.
Posted: Apr 26th 2011 12:41PM Space Cobra said
Having read the Big Point aquisition of $350 million, I think these guys got a better deal!
http://massively.joystiq.com/2011/04/26/controlling-share-in-bigpoint-purchased-for-350-million/#comments
Even Asian grinders look better than most of Big Point's game catalog!
http://massively.joystiq.com/2011/04/26/controlling-share-in-bigpoint-purchased-for-350-million/#comments
Even Asian grinders look better than most of Big Point's game catalog!







