How exactly does a well-funded studio composed of Blizzard veterans end up creating one of the more spectacular failures in recent gaming history? That's a question that Gamasutra attempts to answer in a new interview with former Flagship (and Cryptic) CEO Bill Roper.
The debacle that was Hellgate: London stemmed mainly from over-ambition, Roper says, coupled with the lack of capital necessary to support the don't-release-til-it's-ready mentality that much of the staff experienced at Blizzard. "There was always the support there [at Blizzard] to say, 'You know what? If that's what you need to make this game great, then that's what we'll get for you. We'll figure it out.' It's obviously very different when you are an independent company, right, and not owned by somebody."
The interview also touches on Flagship's involvement with Mythos as well as Roper's experiences dealing with the Hellgate fallout and extensive (and often personal) fan backlash. "It went from 'I didn't like your game' or 'I don't think your company makes good games' to the personal assault level," he says.
Reader Comments (43)
Posted: Feb 7th 2011 12:08PM Vorender said
If anyone knows failure, it's Bill Roper.
Posted: Feb 7th 2011 12:12PM Gaff said
Unfortunately, Hellgate suffered from trying to be too many things.
It wanted to be an FPS, an RPG, an MMO, a single-player game and a multi-player gamer, all at once. None of the aspects were strong enough to be able to carry the game over the mediocrity of the others, and so it tanked as a result.
I have never been so disappointed with any game as I was when I fired up the Hellgate beta for the first time and realised that there was, quite literally, very little there.
I was even more astounded when Cryptic hired Bill Roper to work on Champions Online a couple of years after that.
It wanted to be an FPS, an RPG, an MMO, a single-player game and a multi-player gamer, all at once. None of the aspects were strong enough to be able to carry the game over the mediocrity of the others, and so it tanked as a result.
I have never been so disappointed with any game as I was when I fired up the Hellgate beta for the first time and realised that there was, quite literally, very little there.
I was even more astounded when Cryptic hired Bill Roper to work on Champions Online a couple of years after that.
Posted: Feb 7th 2011 12:22PM yearofshorty said
@Gaff
I think Hellgate did try to be all those genres all at once, they felt good, it played fun and fast paced, but like you said there wasn't much in the way of game. All the levels either looked the same or were the same but with different randomized mobs every time.
Reply
I think Hellgate did try to be all those genres all at once, they felt good, it played fun and fast paced, but like you said there wasn't much in the way of game. All the levels either looked the same or were the same but with different randomized mobs every time.
Posted: Feb 7th 2011 12:19PM Seffrid said
One excuse after another - why am I not surprised?
Fact is, Hellgate was a crap game, and crap games don't do well. As a single player game it was monotonous and boring after a couple of sessions. As a multi-player game it offered absolutely nothing extra for the subscription.
As for the claim that it would have been a different story if they'd had six more months, I'd love to know what they think they could have added in those six months that would have made a difference.
Fact is, Hellgate was a crap game, and crap games don't do well. As a single player game it was monotonous and boring after a couple of sessions. As a multi-player game it offered absolutely nothing extra for the subscription.
As for the claim that it would have been a different story if they'd had six more months, I'd love to know what they think they could have added in those six months that would have made a difference.
Posted: Feb 7th 2011 12:36PM Sinnix said
For what it was, I kind of liked Hellgate. It was fun, but not all that flushed out and polished. Certainly not worth any kind of subscription fee. Still, it had the underpinnings and potential of a great game. Too bad money doesn't grow on trees...
Posted: Feb 7th 2011 12:57PM Valentina said
It was a great idea, at least...
Posted: Feb 7th 2011 1:15PM wondersmith said
Has anyone heard anything about the current status of Hellgate: Resurrection in the West? I know Hanbitsoft is running both Hellgate and Mythos in Korea as F2P games, but unlike Mythos I haven't heard about any progress in bringing Hellgate back to the rest of the world.
Posted: Feb 7th 2011 1:18PM xyna031 said
*puts tinfoil hat on* What if the new blizzard mmo called titan is made from the hellgate lore...
Posted: Feb 7th 2011 2:11PM starchildren3317 said
@xyna031 Blizzard has mentioned that 'Titan' is a brand new IP
Reply
Posted: Feb 7th 2011 1:19PM Viiral said
The game was far from a failure. its one of the most underrated games ever.
The company on the other hand was a massive failure.
The company on the other hand was a massive failure.
Posted: Feb 7th 2011 1:24PM Lobotomist said
Hellgate failure boggles the mind.
Take Diablo , a perfect formula. Make it Third person + shooter elements. Than add awesome lore. And develop all with perfect team of Blizzard veterans. That was what Hellgate was supposed to be.
The thing that could not fail
Yet Flagship managed to sink the unsinkable.
Only one man could manage that = Bill Roper
Take Diablo , a perfect formula. Make it Third person + shooter elements. Than add awesome lore. And develop all with perfect team of Blizzard veterans. That was what Hellgate was supposed to be.
The thing that could not fail
Yet Flagship managed to sink the unsinkable.
Only one man could manage that = Bill Roper
Posted: Feb 7th 2011 1:54PM Wild Colors said
@Lobotomist
Well, I see he was right about the personal attacks...
Seriously though, he tried to do something very ambitious and came very close to pulling it off. Most people would have failed. Designing a game, writing the lore, putting a team together, developing it, testing it, marketing it, selling it, and supporting it are a very difficult set of goals, and there's no reason to claim people are broken or foolish if they try and fail. I realize that people had high expectations for the game, and that it's human to look for someone to blame when it fails, but it's not particularly civil.
Reply
Well, I see he was right about the personal attacks...
Seriously though, he tried to do something very ambitious and came very close to pulling it off. Most people would have failed. Designing a game, writing the lore, putting a team together, developing it, testing it, marketing it, selling it, and supporting it are a very difficult set of goals, and there's no reason to claim people are broken or foolish if they try and fail. I realize that people had high expectations for the game, and that it's human to look for someone to blame when it fails, but it's not particularly civil.
Posted: Feb 7th 2011 3:20PM Lobotomist said
@Wild Colors
Not personal attack
He had probably the perfect game in his hands and team to do it.
Something that can not fail.
Its like if Blizzard next project would be World of Starcraft , that is MMO but also FPS shooter and has RPS strategy elements.
And they fail at it.
It was amazing that mister Roper managed to faill the un failable.
So no personal attack, but real suspicion on his professional competence.
Reply
Not personal attack
He had probably the perfect game in his hands and team to do it.
Something that can not fail.
Its like if Blizzard next project would be World of Starcraft , that is MMO but also FPS shooter and has RPS strategy elements.
And they fail at it.
It was amazing that mister Roper managed to faill the un failable.
So no personal attack, but real suspicion on his professional competence.
Posted: Feb 7th 2011 1:45PM Seffrid said
Surprised they didn't bring in Derek Smart to rescue it....
Posted: Feb 7th 2011 1:52PM mandarin said
Overcompensated game. Too bad it had good intentions
Posted: Feb 7th 2011 1:52PM SiML said
Oh god,,... could there be more of a 'red rag to a bull' feature than; Bill Roper reflects on Hellgate?. >.
Posted: Feb 7th 2011 8:01PM Zyrusticae said
@SiML
Even Derek Smart can't touch the amount of sheer ridiculous hate Roper gets.
This thread is proof of that. (And it's kinda sad, if you ask me.)
Reply
Even Derek Smart can't touch the amount of sheer ridiculous hate Roper gets.
This thread is proof of that. (And it's kinda sad, if you ask me.)
Posted: Feb 7th 2011 2:12PM DemonXaphan said
FlagShip as a whole is to blame for the fall of HellGate:London, game had potential but was never utilized.
Featured Stories
The Daily Grind: Would you like appropriate movie tie-in content in your MMOs?
Posted on May 23rd 2013 8:00AM








