In news that rocked us back on our heels, Warner Bros. Home Entertainment has just announced the purchase of Turbine Inc. Previously the largest privately-owned MMO studio in North America, Turbine is now a member of the Time-Warner family. This means that Asheron's Call, Dungeons & Dragons Online and Lord of the Rings Online have been folded into this deal. This comes after a Warner Bros. spending spree, in which they picked up TT Games, the assets of Midway, and a majority stake in Rocksteady Studios.
"Turbine is recognized globally for its industry-leading technology, groundbreaking graphics and its unique ability to create and operate massive and persistent online worlds which greatly enhance players' social gaming experiences," said Martin Tremblay, president, Warner Bros. Interactive Entertainment. "The Lord of the Rings Online and Dungeons & Dragons Online have both been an enormous success for Turbine and we look forward to working with their talented development team to continue creating award-winning online games."
This isn't the first time that Turbine and Warner Bros. were bedfellows, as they partnered to distribute LotRO's Mines of Moria expansion. One interesting fact of this deal is that this means Warner Bros. will now hold all of the game rights to J.R.R. Tolkien's Lord of the Rings franchise, which were previously split between Turbine (who held the rights to the MMO) and Warner Bros. (who had the other LOTR game rights).
Financial Times indicates one possible reason for the acquisition: "Warner Bros is buying North America's largest independent online gaming studio in an effort to spread its social networking and micro-payments technology across its video games and home video business."
You can read the press release over on Turbine's website, and give a little love to our friends at Joystiq who are also covering this news (just with more hearts).
Reader Comments (67)
Posted: Apr 20th 2010 8:03PM Valentina said
Sweet.
Posted: Apr 20th 2010 9:06PM EngadgetSoFunny said
I never realized when Alderon was destroyed by the Death Star in Star Wars Epsiode 4, that one of the citizens was screaming 'Sweet' as he watched the extremely bright laser head straight for him.
All I'm wondering is, will LOTRO still get its shiny new graphical upgrade promised with Directx 11? The high quality texture pack + Directx 9 to dx10 client made a large difference in image qualiy and brought up the graphics to as good as Age of Conan months and months before AoC was released.
DX11 mode for DDO and LOTRO has been touted about as long back as last September and in some ATI slides was targetted as Q1 2010. Ironically, on the forums, the Turbine representatives have also commented on this and said that if you break the year up into four parts. The first part being January, February and March. We're aiming for DX11 in Q1.
As anyone can tell, its past March and the update is overdue? Perhaps they were delayed producing Siege of Mirkwood(a recent lotro expansion added a sign-up for random party instancing system) similar to WoW's random roics party system.
I'm just hoping this aquisition doesn't delay the new DX11 mode even longer. I just recently upgraded my computer in anticipiation of this update. (5870)
Reply
All I'm wondering is, will LOTRO still get its shiny new graphical upgrade promised with Directx 11? The high quality texture pack + Directx 9 to dx10 client made a large difference in image qualiy and brought up the graphics to as good as Age of Conan months and months before AoC was released.
DX11 mode for DDO and LOTRO has been touted about as long back as last September and in some ATI slides was targetted as Q1 2010. Ironically, on the forums, the Turbine representatives have also commented on this and said that if you break the year up into four parts. The first part being January, February and March. We're aiming for DX11 in Q1.
As anyone can tell, its past March and the update is overdue? Perhaps they were delayed producing Siege of Mirkwood(a recent lotro expansion added a sign-up for random party instancing system) similar to WoW's random roics party system.
I'm just hoping this aquisition doesn't delay the new DX11 mode even longer. I just recently upgraded my computer in anticipiation of this update. (5870)
Posted: Apr 20th 2010 8:06PM BIZKeT said
Well, if DDO weren't on shaky ground before, it certainly is now. Since Atari/Hasbro hold the digital rights to anything Dungeons and Dragons, this could start to get uglier than it was a few months ago.
Posted: Apr 20th 2010 8:06PM Joshua Przygocki said
Thank you Jef Reahard, you persuaded me into resubbing to AoC just before LotRO(was my main MMO up till a few days ago when I got bored and read that AoC article) got taken over and possibly turned to crap(I don't really know if this means bad stuff but I only seem to notice when a company bought another and the unfortunate companie's game turned out like crap (coughing)SOE(/coughing)
Posted: Apr 20th 2010 8:12PM Rialle said
We have no clue if WB will let Turbine continue to operate as normal (possibly even giving them access to more capital to develop/improve games) or if they will try to micromanage them and their games into oblivion.
Hopefully the former, but my hopes are not high.
Reply
Hopefully the former, but my hopes are not high.
Posted: Apr 20th 2010 8:26PM (Unverified) said
@Rialle:
You only have to read the press release to answer that question, unfortunately:
"Additionally, the acquisition of Turbine provides Warner Bros. with access to a proprietary digital publishing platform that enables dynamic direct-to-consumer relationships, robust online merchandising opportunities and vibrant e-commerce functionality for online games. Turbine has also developed a social networking platform that can integrate their self-developed online communities with popular third-party social networks. Outside of the games arena, these platforms present unique opportunities for Warner’s other home entertainment businesses."
Reply
You only have to read the press release to answer that question, unfortunately:
"Additionally, the acquisition of Turbine provides Warner Bros. with access to a proprietary digital publishing platform that enables dynamic direct-to-consumer relationships, robust online merchandising opportunities and vibrant e-commerce functionality for online games. Turbine has also developed a social networking platform that can integrate their self-developed online communities with popular third-party social networks. Outside of the games arena, these platforms present unique opportunities for Warner’s other home entertainment businesses."
Posted: Apr 20th 2010 8:55PM EngadgetSoFunny said
That e-commerce solution stuff almost sounds like Micro-transactions.
Buy your gear here at WB.com! Our movies suck, but, buy the newest romantic comedy "The girl and the horse who made her bf jealous" and we'll give you +20 radiance armour!
Reply
Buy your gear here at WB.com! Our movies suck, but, buy the newest romantic comedy "The girl and the horse who made her bf jealous" and we'll give you +20 radiance armour!
Posted: Apr 20th 2010 8:08PM Crode said
I think I am going to puke
Posted: Apr 20th 2010 8:08PM Callagan said
Here's hoping they don't try to screw around with the games.
Posted: Apr 20th 2010 8:22PM (Unverified) said
They will. They're the new 'boss'.
Being a privately-owned, independant studio meant a lot of good things for a Turbine customer. Now it's all in the hands of a large corporate.
Doesn't take a rocket scientist to figure out where this will lead..
Another one bites the dust.
Reply
Being a privately-owned, independant studio meant a lot of good things for a Turbine customer. Now it's all in the hands of a large corporate.
Doesn't take a rocket scientist to figure out where this will lead..
Another one bites the dust.
Posted: Apr 20th 2010 8:10PM Rialle said
On the plus side, maybe this will lead to the epic Animaniacs MMO I've always dreamed of.
Posted: Apr 20th 2010 8:13PM Lateris said
What a bunch of sell outs.
Posted: Apr 20th 2010 8:14PM wjowski said
Well, that's that then.
Posted: Apr 20th 2010 8:27PM Cendres said
Wasn't there a rumor 2 years back or so that Turbine was working on a Harry Potter MMO? Or someone was guessing that on a podcast somewhere (I just can't recall exactly..lol)
Maybe it will be? I may be craaazey but I don't see Warner Bros interfering too much with what Turbine does with their games, expect maybe put in deadlines.
Maybe it will be? I may be craaazey but I don't see Warner Bros interfering too much with what Turbine does with their games, expect maybe put in deadlines.
Posted: Apr 20th 2010 8:52PM (Unverified) said
Hehe CindyL - I'd really like to agree with you on that one, but unfortunately I'd be hard pressed to find a reason :S
If you've ever worked for an organisation that has more than 500 employees, then you'll know how it goes.
A large company like WB isn't into this for the lore. They're not into it to make sure a few Tolkien fans are happy/ They're into it for one reason only: large profits - period.
Expect RMT in Lotro at the very least, plus I'm predicting some staffing changes within the next two months, which will also result in some game-changing mechanics and additions.
Mark my words (sadly).
Reply
If you've ever worked for an organisation that has more than 500 employees, then you'll know how it goes.
A large company like WB isn't into this for the lore. They're not into it to make sure a few Tolkien fans are happy/ They're into it for one reason only: large profits - period.
Expect RMT in Lotro at the very least, plus I'm predicting some staffing changes within the next two months, which will also result in some game-changing mechanics and additions.
Mark my words (sadly).
Posted: Apr 20th 2010 9:00PM (Unverified) said
@Rialle:
It will have sparkles too. 'Celestilfax'
Reply
It will have sparkles too. 'Celestilfax'










