Two days ago, Turbine announced a new way of earning Turbine Points. We'd heard hints of this new method back at PAX East, and several of us at Massively were curious to see how it would work out.
Well, we have our answer. The launch of the DDO Offer Wall was met with a pretty heated response -- a large portion of the Dungeons and Dragons Online fanbase was extremely displeased, to say the least. The problem was not with the Offer Wall itself, but the release of information associated with the Wall.
The outcry kept the Turbine team hopping for the past few days as they attempted to do damage control, investigate the problems, and maintain communication with fans all at once. Two significant updates came down yesterday: the first scaling back the available offers on the wall, and the second removing it temporarily while Turbine looks into things.
Today's update sparked another outcry from fans, but this one of thanks: "Overall it was a poor user experience that was not up to our standards, and for this we apologize. Based on your feedback, we're stepping away from the 'Offer' category for now."
That's right, the Offer Wall is gone. Take a look at the full post as well as player feedback on this decision, and keep an eye out for tomorrow's Exploring Eberron as we look at the issue in depth.
Finally, thanks to the Turbine team for the quick response to community feedback.
Reader Comments (29)
Posted: Apr 14th 2010 2:35PM Mr Angry said
Despite my criticism of the scheme, I do appreciate Turbine's efforts to resolve this mess very quickly.
I feel there might be unanswered questions from people who had inadvertently submitted personal information, so hope they will as diligent in resolving those concerns too.
I hope they re-direct their focus to making the game world as engaging and exciting as possible.
I feel there might be unanswered questions from people who had inadvertently submitted personal information, so hope they will as diligent in resolving those concerns too.
I hope they re-direct their focus to making the game world as engaging and exciting as possible.
Posted: Apr 15th 2010 8:40AM (Unverified) said
careful, they will find a way to make that income,
this is one small step away from in game advertisement.
Wait till you get to watch a commercial b4 you load your instance. better to let them keep some advertising revenue on their forums.
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this is one small step away from in game advertisement.
Wait till you get to watch a commercial b4 you load your instance. better to let them keep some advertising revenue on their forums.
Posted: Apr 14th 2010 2:36PM (Unverified) said
good for them. nice quick response to something people didn't like. Doesnt happen often enough.
Right now this is the only MMO i am playing, and its great.
Right now this is the only MMO i am playing, and its great.
Posted: Apr 14th 2010 2:42PM EvaliaMagic said
God damn whiney fanboys, this was a genuinely good idea that their complaining has really ruined. I for one welcome alternative ways of MMOs cashing in on their product.
Posted: Apr 14th 2010 3:58PM aurickle said
If you had actually read things, you would see that the complaint was not with the Offer Wall itself, but rather with the release of private information by using the Offer Wall. Turbine hasn't said it's gone for good; they've simply made the decision to temporarily take it down while they make the necessary changes to ensure that their customers' information -- your information! -- is protected.
In light of that, your response was more than a little extreme.
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In light of that, your response was more than a little extreme.
Posted: Apr 14th 2010 4:14PM whateveryousay said
It's not the alternative that was pissing people off. Read the god damned posts on the forum. Information, private information that was supposed to be protected under Turbines EULA was being handed out WITHOUT your expressed permission. It was a shady setup with a shady company that Turbine willingly partnered with.
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Posted: Apr 14th 2010 2:43PM (Unverified) said
I filled out two quick surveys from the wall, neither of which asked for anything more than a junk email address. I got around 150 Turbine points out of it.
Posted: Apr 14th 2010 4:17PM whateveryousay said
When you visited that wall, your username and password that are associated with your DDO account were sent out without your permission. It's not the stuff that were asked of you, it's the stuff that you weren't asked for that is the issue here.
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Posted: Apr 15th 2010 5:09AM (Unverified) said
@Blah?
You're wrong. Nothing was sent. Read the statement, it was sent only to DDO Store system (Playspan). So nothing new was sent anywhere, or in other words, no private information was passed to anyone.
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You're wrong. Nothing was sent. Read the statement, it was sent only to DDO Store system (Playspan). So nothing new was sent anywhere, or in other words, no private information was passed to anyone.
Posted: Apr 14th 2010 2:55PM jpkustra said
While I am skeptical of promotions like this, I do appreciate what they can offer. Turbine is offering a free game. The way they mitigate their costs to maintain the product are by doing things like this. I think it's the people who don't really understand what's going on that make the biggest squawk. It's unfortunate because it sounded like a great new way to make some turbine points should you CHOOSE to do so.
Posted: Apr 14th 2010 3:23PM Tanek said
The main problem wasn't that people don't want Turbine to find other ways to make money, it was how this "Offer Wall" was implemented and the company Turbine chose as a partner.
Even Turbine admits the offers that were shown on the first day the Wall was up did not conform to the rules they'd set out to weed the shady deals out of the list. The implication there is that some of the offers were not items Turbine intended to expose their customers to, so I have to wonder why it would be thought a good idea to partner with such a system in the first place.
Beyond that, there was also the concern over what information Turbine had sent to the Offer Wall provider with or without you viewing any of the offer pages themselves. You could, apparently, still be on the ddo.com site when this happened, so would have no reason to think you'd agreed to send any information at all yet. So people felt their option to CHOOSE was taken from them (to make a truly informed choice, one would have to be able to safely look at the Wall in the first place).
I would love to see Turbine partner with other companies to allow for programs that reward users with Turbine Points. I just think they have to be more careful with how they go about it. Play things right and Turbine/DDO may be able to build a lasting system that works to the benefit of all involved without making the customers feel they are being put at risk.
I look forward to seeing what other systems Turbine comes up with and I hope they take the past few days into account when implementing new Point-gathering ideas. :)
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Even Turbine admits the offers that were shown on the first day the Wall was up did not conform to the rules they'd set out to weed the shady deals out of the list. The implication there is that some of the offers were not items Turbine intended to expose their customers to, so I have to wonder why it would be thought a good idea to partner with such a system in the first place.
Beyond that, there was also the concern over what information Turbine had sent to the Offer Wall provider with or without you viewing any of the offer pages themselves. You could, apparently, still be on the ddo.com site when this happened, so would have no reason to think you'd agreed to send any information at all yet. So people felt their option to CHOOSE was taken from them (to make a truly informed choice, one would have to be able to safely look at the Wall in the first place).
I would love to see Turbine partner with other companies to allow for programs that reward users with Turbine Points. I just think they have to be more careful with how they go about it. Play things right and Turbine/DDO may be able to build a lasting system that works to the benefit of all involved without making the customers feel they are being put at risk.
I look forward to seeing what other systems Turbine comes up with and I hope they take the past few days into account when implementing new Point-gathering ideas. :)
Posted: Apr 14th 2010 2:57PM (Unverified) said
im just impressed that they responded so quickly. for good or for ill.
Posted: Apr 14th 2010 3:19PM pcgneurotic said
I'll never understand why people get more upset about the way things are done, than the actual thing itself.
Posted: Apr 14th 2010 3:51PM Eamil said
The way something is done makes all the difference. To go with an extreme and unrealistic example, world peace sounds like a noble goal but very few people would agree that nuking the entire world and destroying all life would be a good thing even though it would bring about global peace.
Likewise, on paper Turbine's objective was a good idea, but they weren't careful enough in their selection process and ended up with a shady company who was automatically sent a few bits of your personal information, including your email address, before you even looked at any of the offers. I don't think it's hard to understand why that's not a good thing.
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Likewise, on paper Turbine's objective was a good idea, but they weren't careful enough in their selection process and ended up with a shady company who was automatically sent a few bits of your personal information, including your email address, before you even looked at any of the offers. I don't think it's hard to understand why that's not a good thing.
Posted: Apr 14th 2010 4:06PM Sorithal said
Wow. Just one more example of why Turbine has soared in popularity... most MMO companies would probably either A. Wait for a week or so before coming to a decision *cough*Gpotato*cough*, or B. Try to say how it has good intentions and such and basically refuse to take it down. Turbine did option C. Listen to the players and take it down once realizing that it wasn't up to their standards, and that it overall hurt them more than helped them.
Posted: Apr 14th 2010 4:24PM whateveryousay said
Turbine was likely on the heals of a class action law suit. gpotato had to get the okay from bosses and investors to lower the prices of their cash shop items to satisfy a bunch of whiners that would probably never spend one single dime on the game anyway. Turbine partnered with a scammer company that was taking your personal information, without your direct knowledge of it, and handing it out to the highest bidder. Considering the extreme difference in the two situations, I think gpotato gets a pass on the amount of time it took them to "fix" their problem.
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Posted: Apr 15th 2010 5:13AM (Unverified) said
@Wjowski
And Turbine didn't as well. Read the statement, though I was sure it was that way before.
Like I said on mmorpg.com, the usual happened - people overreacted. That url's weren't passed to any other companies, which looked obvious to me from the start.
But Internet is Internet - overreaction, made up truths, etc. People are sometimes naive when they think they are smart, ironically.
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And Turbine didn't as well. Read the statement, though I was sure it was that way before.
Like I said on mmorpg.com, the usual happened - people overreacted. That url's weren't passed to any other companies, which looked obvious to me from the start.
But Internet is Internet - overreaction, made up truths, etc. People are sometimes naive when they think they are smart, ironically.










