But, are they realistic numbers? This isn't the first time EA poured their heart and soul into a MMO, only to find that the subscriptions weren't to their liking. Then again, when you're dealing with a well known IP and an already successful RPG developer who knows how to handle said IP, you might just have the recipe for a subscriber explosion.
So that's this week's question -- Is SWTOR worth two million users?
IP means something, but it certainly isn't everything
Right off the bat, when this story approached us, most of the staff here reacted the same way -- "Never shoot for huge numbers." If there's anything that we've learned from this past year and a half, it's that no title is safe from having their hopes and dreams crushed.
"In short, don't stand all of your hopes and dreams on the fact that this game is Star Wars."
Beyond that, initial numbers mean nothing if you can't hold them in your game. I'm sure many Trekkies jumped all over Star Trek Online when it first launched just because it was Star Trek, but the IP only brings people to your product. Gameplay is the honey that keeps them there, so you better be sure that the honey is sweet and not filled with dead bees. (Wow, that's such a horrible metaphor. Note to self: Never use that metaphor again.)
In short, don't stand all of your hopes and dreams on the fact that this game is Star Wars. Bad games are bad games, no matter what the IP is. But, we shouldn't have to worry about that, as it seems that SWTOR is hanging its hat on fresh, expansive gameplay via cinematic conversations and dynamic quests.