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Reader Comments (41)

Posted: Sep 17th 2009 2:20PM (Unverified) said

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^this!

Learning about managing a company in a classroom is about as effective as underwater basketweaving...a neat idea that has some rather startling drawbacks. I don't think in the 10 years I've been in corporate America I've seen one single MBA student who could use Excel to save their life, not to mention the fact they have no clue what a company does, what tools they use, or even what the cleaning person does. Seriously...get these kids jobs at starbucks and keep them out the gaming industry.
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Posted: Sep 17th 2009 11:57AM (Unverified) said

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Glad I dont buy Activision Blizzard products and never will

Posted: Sep 17th 2009 11:49AM (Unverified) said

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People tend to think a good CEO is someone who systematically undermines the organizational culture of the companies he runs as long as he maximizes short-term profits.

Since he is not invested in the future of Blizzard itself, he can happily pressure them into making low-quality, serial products, claim he has maximized profits, and be out in ruining another great company within five years.

Chronic miopia is typical of this business thinkin. Personally I do not regard them as good businessmen, since all they do is squeeze human capital for quick gains. Real businessmen build things like Blizzard. Vultures maximize profits.

Posted: Sep 17th 2009 2:41PM wjowski said

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He likely wouldn't be first CEO Blizzard's told sit down and shut the fuck up.
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Posted: Sep 17th 2009 8:11PM (Unverified) said

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I'm not entirely sure he has any say so on anything Blizzard does with its games. I believe that Blizzard holds more power within the company than anyone at Activision, and Kotick just runs that side of the business so Blizzard isn't bothered. Unfortunately, Blizzard adopted his cow milking philosophy long before they merged.
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Posted: Sep 17th 2009 12:16PM wufiavelli said

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coriander. This is a blog that relays news on MMOs not the new york times knumb knuts.

If you have a beef take up with the gamespot article.

As a customer hearing that a company focus is profit profit profit i am going to have to second guess the quality of their products stay away.

I have very little tolerance for people who see business as only profit. Makes me feel they lack the intellectual capabilities to deal with ALL the factors involved in a business and how they interact with one another. Makes me want to stear away from their products and putting my money behind them for long term endevors.

Posted: Sep 17th 2009 4:04PM myr said

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Every good (public) company focuses on profit, otherwise they won't remain a company for long. Without profit, they won't get investors, and without investors, they lack the capital to make new products.

However, what many may know, but even more tend to forget: if you've got a good product/service, then that profit comes much more easily in the long run.
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Posted: Sep 17th 2009 12:22PM pcgneurotic said

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Yikes.

Posted: Sep 17th 2009 12:39PM (Unverified) said

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I'm surprised that Massively hasn't gone with the story on Slashdot, and this guys hints about Blizzards new MMO and how it's going to be more open to casual players, very probably 'Free to play' in some way.

Surely you should all be cheering.

But then it also points out a few interesting facts about the average F2P player, 75% under 13 is one of those great little facts ;) Another being playing for 20 minute stretches

I bet it's just going to be great, after all, it's free! ;)

Posted: Sep 17th 2009 8:13PM (Unverified) said

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That %75 player base is usually supported by the 25% which actually put money into the game as well. F2P's get a lot of users, very few of them turn the profit that even CCP does with Eve.
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Posted: Sep 17th 2009 12:40PM (Unverified) said

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apologies 50%.. my bad :)

Posted: Sep 17th 2009 1:39PM (Unverified) said

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Capitalism tastes good, doesn't it?

Posted: Sep 17th 2009 5:58PM Jenks said

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Tastes fantastic, unless you're a leech on the system.
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Posted: Sep 17th 2009 4:10PM konnik said

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lol, what a demon eyes he got!

Posted: Sep 17th 2009 9:48PM (Unverified) said

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Does he live in Bon Temps, Louisiana?

I think he's been possessed by a maenad.

Posted: Sep 18th 2009 4:48PM (Unverified) said

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Then he would be all about fun.
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Posted: Sep 18th 2009 12:09AM (Unverified) said

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this man is disgusting; and his rape of everything blizzard used to be is just as disgusting.

many people posting have made arguments on weather or not this man is just in his words because of how much profit he turns, how effective he is at his job, ect.

as a former fan and customer of blizzard entertainment i can only say that this company is not the same as it was 5-10-15 years ago. the wuality of its products has deminished, the art has fluctuated, the style has been watered down.

every model in WOW since WOTLK has been reused over and over again, every boss in wotlk follows almost exactly the same mechanics, ect. starcraft not to support lan, obviously so blizzard can profit off of the tournaments. diablo 3 missing the very core of its bone grinding gothic influance.

blizzard is a pupet of activision, a company with an immense following riding the rave of massive profits before it burns out.

is this right or wrong? this is the nature of capitalisem.

is this dissapointing for fans of the standards and art blizzard had previously created; the likes of which had never been seen before? very much so.

its disgusting

GOGO BIOWARE

Posted: Sep 18th 2009 3:17AM (Unverified) said

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Kotick is the CEO of Activision Blizzard, but you can bet your ass he has no sway over Blizzard Entertainment's inside structure and work. He gets spoonfed reports from the Blizzard rep each week I guess, but thats about it. Nobody in Activision dares say a word to Blizzard how to conduct their busyness or organise their workforce, when they generate an income like that.

Posted: Sep 19th 2009 8:08AM Sangor said

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You just wait, this guy has total control over everything Activision Blizzard.
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Posted: Sep 19th 2009 6:17AM wufiavelli said

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yes i totally agree. Profit is one of the top 3 things if not the most important thing a company should focus on. But it is not the only thing. An having it be the sure focus on a company is a bad idea.

Take this example. CEO should def be focusing on profit. But if he goes to the game designer and tells him he should focus on profit the game is going to be shitty. Even worse he will probably loose a lot of motivation to make a good game.

A good CEO should know how to work with a lot of contradictory elements and make them work together. A bad CEO simplifies to things like only profit because he lacks the intellect to compete with the good CEOs. Sure for a short while he will be able to squeeze the sponge and get water. But he will not be smart enough to stick it back in the lake so he can drain more water later.

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