One of the most successful companies operating in the free-to-play games arena is Nexon
, which reported their July revenues are up 35 percent year-on-year, according to Worlds In Motion
. Much of this good fortune can be attributed to MapleStory
, which set a new max concurrent user record of over 70,000 users last month. While the number of registered users in a free-to-play MMO doesn't tell the whole story
recently announced MapleStory has 92 million registered users worldwide
, six million of which are in North America.
Nexon America VP of Marketing Min Kim
was quoted by Worlds in Motion about the company's plans for North America. Kim said, "We're heavily investing on all fronts -- in our games, our publishing platform, aggressive marketing efforts as well as customer service. The best news for Nexon America is that our success isn't just reflected in registered users, but in actual, dramatic revenue growth."