Great game, only problem is ammo is too freaking scarce and expensive, leading to everyone out there running around with crowbars, knives and bats in the first 15 or so levels (which take a LONG time and allot of deaths to get through). You sometimes get ammo as quest rewards but as a staple of irony its usually ammo for a gun you either dont have yet or dont want to use. Same problem that anarchy online had with ammo at first. Say it takes 3 shots to kill a "Digger" which is a zombie sort of. Well you end up taking 4 shots to kill it cause you miss once, you loot the corpse and get 1 piece of wool that sells for 1 chip or can be made into bandages that sell for 3. The problem? each shot costs 3.7 chips (this is from a crossbow). Even if you have a quest to kill 10 diggers the quests only award 10 or so chips for completion. No matter what unless the player resorts to melee there is no way to make forward momentum financially unless you choose a playstyle that you possibly really dont care for. I have had my fair share of melee from wow, I want to shoot crap in the head!
Having huge turn offs like this at the start of a game will drive players away, I know it has a huge learning curve, I have played since friends and family alpha, but for a mmo to succeed these days it needs to appeal to the soft core players too. Seems like a minor detail, but when you play the game yourself you will see what I mean. Like when your parents gave you a dollar to go buy icecream but the icecream costs 1.50.