Wider audiences are wider audiences, some good points in the two earlier comments & not far off the mark at all.

I've played alongside some true "characters" from all over the globe & the more you get to know people from so called different cultures you realise that underneath those cultural layers (which are very thin in truth, despite being very powerful factors) that humans are all essentially the same wherever they are from or what their backrounds are.

The MENA region getting some MMO's adapted to fit it's tastes is a good direction, & cultural exchange is a 2 way street, whilst the games will have to adapt to differences in expectations, some of the feedback will filter through too & change things for the rest of us in subtle ways, in time.

Some of my longstanding good friends are players from the UAE.