Hmm I thought they had 700k subs, wasn't that the number touted recently. I also though they sold over a million copies, the drop off rate does seem to be fair substantial, but that might be linked to the overall numbers of folks who play MMO's in general, due to external influences like the economy etc.

Still not chicken feed, but it has certainly realigned my thoughts on how popular this game was, I had figured it was bigger than that. I wonder what their break even figure is given the investment and running costs of a triple AAA title.