SOE does this when their Everquest titles start reaching the end of their "cycles". In Everquest, when EQ2 was in the works, the game became a test bed for new concepts for EQ2. Instances, item augments, point systems and the like were thrown in through a series of downloadable expansions. They screwed up EQ1 really bad, so bad that it caused the boycotts and mass exodus of uber leet guilds like FOH.

So now Everquest 2 becomes just an additional beta test for whatever new products SOE is about to shove out the door. Its all happened before, and before you think complaining can do anything about it, how about you EQ2 guys ask the SWG guys how much SOE likes to listen to their player base.