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Posted: Dec 21st 2007 5:31AM (Unverified) said

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And that's the problem when companies fanfair Sl activity at launch - things can tend to backfire. Far better to issue a release after the activity when/if the campaign has been successful.

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Posted: Dec 21st 2007 7:02AM Krystalle Voecks said

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True, but isn't there such a thing as trying it out yourself before you smack your brand on it and release it into the wild? After all, it's not like you're asking them to do anything more than click a button/eyeball the place.
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